

ARCHIVE:
CITIZENS
Citizens Access was a sub-brand of Citizens bank that offered high yield savings accounts and CD accounts. I worked with the Ogilvy Design Group to create a logo, art direct their photo language, and create their first digital experiences as well as initial guidelines for this new brand.









CREDITS
BASTIEN BAUMANN
CREATIVE DIRECTION
JUSTIN BETTMAN
PHOTOGRAPHY
JOE HODAPP
DESIGN